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Brad Zigler has been both the observed and the observer on Wall Street and LaSalle Avenue. He was a regular media presence while heading up marketing, research and education for the Pacific Exchange's (now NYSE Arca) option market and the iShares complex of exchange-traded funds.
Brad moved to observer status when he started writing for REP., Ticker, Mutual Fund, Futures, Financial Planning and Financial Advisor magazines, as well as Institutional Investor Journals. Brad then became the managing editor of Hard Assets Investor and subsequently. alternative investments editor for REP./WealthManagement.com.
A morbid fear of idleness prompted him to also serve as a financial correspondent for the European Press Network and National Public Radio.
Brad is a writer/editor member of the Society of American Business Editors and Writers, the American Society of Journalists and Authors and the Society of Professional Journalists.